WooCommerce services
Add a shop to the WordPress site you already have
You have a site that works. You do not need it rebuilt, you need it to take money. We add WooCommerce to it, style the checkout so it looks like it always belonged, load up to 20 products, and hand it back.
★★★★★ Rated 5.0 from 10 Google reviews
Fixed price, published
£1,950 one off, WordPress sites only Add to your basketWe confirm your theme is compatible free of charge before you pay. If it is not, we tell you rather than taking the order.
What you get
Exactly what is included, and what is not
The whole point of a retrofit is that most of your site is left alone. That makes the boundary unusually important, because what we are not touching is most of what you own.
| Item | Detail |
|---|---|
| Platform | Existing WordPress sites only. We confirm theme compatibility before you pay. |
| Shop architecture | Shop, category, product, cart, account and checkout pages, built into your existing site. |
| Styling | Checkout and shop styled to match your current design, rather than dropped in as a default. |
| Products | Up to 20 loaded, categorised and checked. More are priced below. |
| Payments | One payment gateway configured and tested end to end. |
| Shipping | One shipping zone with your rates configured. |
| Legal pages | Shop specific terms, returns and delivery pages added if you do not have them. |
| Your existing pages | Left alone. We are adding a shop, not redesigning your site. |
| Content | You supply product text and images. Copywriting and photography are not included. |
| Revisions | 1 consolidated round. |
| After launch | 30 day snag window for defects in what we built. Not maintenance. |
| If a rebuild is needed | Quoted as a Store Build instead. We tell you which one you need. |
The honest bit
When a retrofit is the wrong answer
This is cheaper than a full build, which makes it tempting even when it is not the right choice. Three situations where we will tell you to buy the more expensive thing instead.
- 01The theme cannot take it
Some themes fight WooCommerce, and forcing it produces a checkout that half works and breaks at the next update. We check before you pay, and if that is your situation we say so rather than taking the order and improvising.
- 02The site is already struggling
Adding a shop to a slow, bloated site gives you a slow, bloated shop. If the audit would find serious problems, fixing those first is worth more than bolting a cart onto them.
- 03You want it to look different anyway
If you are unhappy with the design, a retrofit preserves the thing you dislike. A Store Build costs more but you get the site you actually wanted.
Not sure which applies to you? Send us the URL and we will look at it and tell you, at no charge, before anything is bought.
Bigger catalogue
The maths is on the page, not behind a call
Same arithmetic as a new build. The extra is published so you can work out your own total before contacting anyone.
- £1,950The retrofit, including the first 20 products
- £150Each additional block of 10 products
- You do the sumAdd the blocks you need. No discovery call to find out what it costs
Included
What the price covers
- A shop that belongs to your siteShop, product and checkout pages styled against your existing design rather than the plugin's defaults. This is the difference between adding a shop and bolting one on.
- Checkout that worksOne gateway and one shipping zone, configured and tested with real transactions before it goes live.
- 20 products loadedCategorised, checked and live, from the content you supply.
- The legal pages a shop needsReturns, delivery and shop terms added if your site does not already carry them.
- Your existing site untouchedWe are adding capability, not taking the opportunity to redesign things you did not ask us to.
- A handover you can useDocumentation on adding products and managing orders yourself, because most retrofit clients run the shop themselves afterwards.
The two boundaries
What a fixed price can and cannot absorb
Two things decide whether this stays a fixed price, so they are stated in full rather than buried in a scope document.
Theme compatibility
Confirmed before you pay, free of charge. Send the URL and we will tell you honestly whether your theme will take a shop cleanly.
- We look at the actual site, not a questionnaire
- Answer given before any money moves
- If it will not work, we say so
- Page builder rebuilds are a Store Build, not this
The snag window
30 days to report anything built wrong, fixed at no charge. It covers defects in what we built, not the site as a whole.
- Build defects fixed free for 30 days
- Not faults in your existing site
- Not updates, backups or monitoring
- Ongoing care is the Care plan, priced separately
How it works
Four stages, starting before you pay
- Compatibility checkSend your URL through the contact page. We reply within one business day with a straight answer on whether your theme will take a shop.
- Build on stagingThe shop is built on a copy of your site, so your live pages are never a work in progress.
- Revise1 consolidated round on the staging version, collected in one go.
- Go live and hand overPushed live, with a 30 day snag window and documentation for running the shop yourself.
Every price in this range is published. Nothing is quoted privately that is sold publicly to someone else.
Compare
The rest of the range
Four ways in, depending on whether you are starting, adding, fixing or launching with content as well.
Starting freshStore Build
£3,450 one off
A complete new store when the existing site is not worth keeping.
View the build- Diagnose first
Store Audit
£445 one off
Worth buying first if your existing site already feels slow or fragile.
View the audit - After launch
Care plan
£245 per month
Updates, backups, monitoring and a checkout test after every update run.
View the plan
Everything side by side on the WooCommerce agency page.
Client reviews
What clients say, word for word
“Velena was a pleasure to work with, she worked solely with the brief provided and was even ahead of her deadline. The content produced was clean, professional and on brand. We would love to work with Velena again in the very near future.”
Lauryn Middleton, Social Media Manager, Smirk. Client testimonial, October 2023.“Velena is truly one of our standout creators at Picsart. She consistently brings fresh, innovative ideas to the table and is always tapped into the latest trends. What we especially love is how seamlessly she incorporates AI into her content in a way that feels natural and engaging.”
Kaline Tchamitchian, Senior Social Media Manager, Picsart. Google review, 5.0.“I've known Velena for many years and she is a great content creator and reliable. I highly recommend her. Looking forward to hiring her again.”
Alex, Newmiuz. Google review, 5.0.Every review is reproduced word for word. Read them all on the reviews page.
Who you work with
A two person team, not an account queue
Velena Nikolova
Co-Founder and Creative Director
Velena films and edits every video herself, so the idea and the execution come from the same person. A lifestyle creator with 13,000 Instagram followers, featured in Women's Health. More on the about page.
Dragos Nistor
Co-Founder and Business Strategist
Dragos handles briefs, scheduling and delivery, and is your point of contact from order to hand off. Named a LinkedIn Top Entrepreneurship Voice in 2024. More on the case studies.
Questions
Before you order
Send us the URL through the contact page and we will look at the actual site and tell you within one business day, free of charge, before you buy anything. Most well built WordPress themes take WooCommerce cleanly. The ones that do not are usually heavily customised page builder templates, and we would rather say that than take the order and improvise.
No. We are adding a shop, not redesigning your site. Your existing pages stay exactly as they are. The only visible change outside the shop is usually a basket icon in the navigation, and we agree that with you first.
A retrofit adds commerce to a site you are keeping. A Store Build designs and builds the whole thing from scratch. If you like your site and just need it to take money, this is the cheaper and better answer. If you were going to redesign anyway, the retrofit preserves the thing you wanted to change.
Yes, and that is most of what you are paying for. An unstyled WooCommerce checkout is visibly a different website, and customers notice at exactly the wrong moment. We style the shop and checkout against your existing design so the transition from browsing to paying does not feel like leaving your site.
No. Everything is built on a staging copy, and if you do not have one we set it up as part of this. Your visitors only ever see the finished version. Going live is a single deliberate step, done at a time we agree with you.
Add product blocks and the price is still on the page. Each block of 10 products is £150, so you can work out your own total before contacting us.
Moving a catalogue from another platform is a migration, not a retrofit, because product data, URL structures and redirects vary far too much to price blind. That starts with the Store Audit, which tells us exactly what is involved and whose fee comes off the migration.
You do, unless you want us to. The handover includes documentation for adding products and managing orders, and most retrofit clients run the shop themselves. If you would rather we handled updates, backups and monitoring, that is the Care plan, and it requires an audit first.
Why it works
The retrofit in practice
Why most businesses do not need a rebuild
The instinct when adding a shop is to start again, and agencies rarely argue because a rebuild is a bigger invoice. But if your site already ranks, already converts and already looks the way you want, throwing it away means rebuilding trust with Google and with the people who know it. Adding commerce to what works is usually the lower risk and lower cost route, and it keeps the search history you have spent years accumulating.
What actually makes a bolted-on shop look bolted on
It is almost never the product pages, which most themes handle acceptably. It is the checkout, the account area and the basket: three screens that plugins render with their own defaults, and three screens where a visitor is deciding whether to trust you with card details. Styling those properly is unglamorous work and it is the single biggest reason a retrofitted shop feels like part of the site rather than a different website in a frame.
Why we check compatibility before taking money
Because the alternative is discovering it afterwards, and at that point somebody has to either absorb the cost or have an uncomfortable conversation. Looking at the site first takes us very little time and it means the fixed price on this page is one we can actually honour. When the answer is no, saying so costs us one sale and saves you a bad project.
Not sure whether you need this or a full build? Send us the URL and we will tell you plainly, including when the answer is the cheaper one.
Keep the site you have. Give it a checkout.
Compatibility confirmed free of charge before you pay a penny.