Ad creatives

Ad creatives that earn the click.

Creator-led video and static adverts for Meta, TikTok and Google. Hook first, built to test. One video or a whole campaign batch, and this page tells you which you need.

Rated 5.0 on Google
£230one advert, from
£650a batch, from
12 monthspaid media rights
2 kindsvideo and static
Velena Nikolova in a yellow top and black trousers with a hand to her hair in a white room
As featured in Women's HealthRated 5.0 on GoogleFilmed and edited in houseRights set out in writing

Two routes

One advert, or a batch to test.

Both are filmed by us with a real person on camera, so nothing here needs an AI disclosure label.

Velena Nikolova smiling with long curly hair, holding an armful of pink Mark Hill hair product boxes

One advert

A single creator video made as an advert from the first second: a script, two or three hooks, every ratio, advert rights on every package.

£230one advert, from

The Paid ads creatives range
Velena Nikolova smiling with long curly hair, holding an armful of pink Mark Hill hair product boxesMost ordered

A campaign batch

Several videos with several hooks each, plus statics, named for the placement each was cut for, so a media buyer can find the winner.

£650a batch, from

The three packs
Velena Nikolova in a denim shirt and yellow sunglasses holding up her phone in a living room

Every month

A batch every month at a monthly price, so the account never runs out of creative and the losers are replaced as they fatigue.

£585a month, from

The monthly plan

Which one

How much you test decides the route.

An account that spends a little and wants one strong creative buys one advert. An account that spends every day and watches creative fatigue buys a batch, because the winner is found by testing, not by guessing. An account that does this every month buys the plan.

Not sure? Book a free call and bring your ad account's numbers; we will say which route, even when it is the cheaper one.

Testing an offer or a product for the first timeOne advert from the Paid ads creatives range, Standard or Premium.
An account that already spendsThe Performance Pack: several videos, several hooks each.
A launch or a seasonThe Full Campaign Pack: every format, every placement.
Creative fatigue every few weeksThe Ad Creative Monthly Plan.

The work

Adverts we have made.

Tap a video to play it. Nothing loads from YouTube until you do.

Travel essentials, Spruce and Bubble & Co
SOS SPF, Bubble & Co and Spruce
Rite Gut Health, the daily ritual
Bubble & Co, everyday carry
Hypnozan, winding down
Choosing a wedding scent

What is in an advert

Hook, benefit, call to action, in that order.

The hookThe first second to three: the problem, the product or the surprise. Several hooks on one video is how the winner is found.
The benefitWhat changes for the buyer, shown not said, from your approved claims only.
The call to actionWhat to do now, with the offer where there is one.
The formats9:16, 4:5, 1:1 and 16:9, named for the placement each was cut for.
The staticsStill frames and designed cards for the placements that take them, in every batch.
The rightsa 12 month paid media licence, on Meta, TikTok and Google, with no limit on spend, in writing before filming.

Client reviews

What our clients say.

Swipe for more reviews

★★★★★

“Velena Lifestyle have been a breath of fresh air for our social media accounts. Their professionalism and knowledge have supported us massively.”

Sean ThompsonHead of Marketing, Snaptrip GroupGoogle review
★★★★★

“Fantastic service. Been a client for 3 years now and have seen fantastic results, increased viewers, followers and viral videos. Copywriting was on point and has been used in magazines like Conde Nast, Timeout and more.”

Darrell JohnstonOwner, No Escape London and Purgatory BarGoogle review
★★★★★

“Velena was a pleasure to work with, she worked solely with the brief provided and was even ahead of her deadline. The content produced was clean, professional and on brand. We would love to work with Velena again in the very near future.”

Lauryn MiddletonSocial Media Manager, SmirkClient testimonial

Read every review on the reviews page.

Questions

About ad creative

What is the difference from UGC (user generated content)?

UGC is one creator's video, made to look like a customer filmed it. Ad creative is a batch of adverts built around hooks, benefits and calls to action, in the sizes paid placements need. The Paid ads creatives range is where the two meet: one creator video, made as an advert.

Do you run the adverts too?

Not in these packs. You, or your media buyer, run them. If you want the adverts made and run by one team, book a free call and we will talk you through advertising services.

How long are the rights?

a 12 month paid media licence, on Meta, TikTok and Google, with no limit on spend.

Is the creative made with AI?

No. Filmed and edited by us, with a real person on camera, so nothing needs an AI disclosure label on the platforms.

Who leads the work

One team, from the first idea to the finished post.

Velena Lifestyle is a social media and content agency in High Wycombe, Buckinghamshire. Everything is created in house, by our own team. You have one point of contact from the first brief to the final delivery.

Velena Nikolova, Co-Founder and Creative Director of Velena Lifestyle
Velena NikolovaCo-Founder and Creative DirectorA Fashion, Marketing and Journalism graduate, featured in Women's Health.
Dragos Nistor, Co-Founder and Business Strategist at Velena Lifestyle
Dragos NistorCo-Founder and Business StrategistAn entrepreneur, named a LinkedIn Top Entrepreneurship Voice in 2024.
University of GreenwichVelena and Dragos both guest lecture here on social media and content strategy, and are invited back several times a year.

Ready to test?

One advert from £230, a batch from £650, a plan from £585 a month.

Compare the three packsOne advert instead
Ad creativeFrom £230 an advert
Which route