Apps and SaaS UGC three video bundle by Velena LifestyleBundle tier

Apps and SaaS UGC

Three angles from one product familiarisation, filmed by the same person

Three videos, three distinct angles, briefed once and delivered as a set, with paid media rights on Meta, TikTok, Google and LinkedIn for 12 months on every one. The expensive part of a software video is understanding the product, and here that happens once instead of three times. Velena films and edits all three, including eleven months of content for Picsart, an AI creative platform used by well over a hundred million people a month.

★★★★★ 5.0 on Google from 10 reviews

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Right tier if you are running a real paid test and need enough creative for the platform to optimise against. If your team recuts footage in house, order Premium instead, because the raw files only exist there. Prices are in pounds sterling and no VAT is added. Nothing is filmed until the three angles and the scripts are agreed.

3videos
30seach by default
12 monthson all three
As featured inWomen's Health|Rated★★★★★ 5.0 on Google from 10 reviews
High Wycombe, BuckinghamshireThree angles, one briefSame creator on all threeFiles via Google Drive
3videos in one brief
3distinct angles
12 monthson every video
5.0 ★★★★★rated on Google from 10 reviews

What you get

Exactly what is included, and what is not

The rows that say not included matter as much as the ones that do. Ordering the wrong tier is the most expensive mistake a software buyer makes here, so the limits of this one are set out in full before you order rather than explained afterwards.

ItemDetail
Videos3, each a distinct angle on the same product.
Length30 seconds each by default. Upgrade any to 45 or 60 seconds on request, quoted before filming.
Formatsall three per video. 9:16, 4:5 and 1:1.
Creative directionFull, across all three videos.
AnglesOnboarding walkthrough, key feature spotlight and results led piece, or three you specify.
Paid media rightsMeta, TikTok, Google and LinkedIn on all three videos, at any spend.
Licence term12 months from delivery on all three.
Raw footageNot included. Raw footage sits on Premium.
Creator whitelistingNot included. Available on Premium.
Screen recordingIncluded where the brief requires it.
Currency and VATPrices are in pounds sterling and no VAT is added.
Revisions1 full round per video.
Delivery10 to 14 working days from the day we have access, all three together.

Why not just generate it

A real person on camera needs no AI label

Generated video is where volume is cheapest, so this is the comparison a three video order runs into first. Here is the part of it that does not appear on the pricing table.

  • The disclosure sits with you, not the toolMeta, TikTok and the FTC now all require advertisers to disclose AI generated people, voices and lip sync in ad creative. The compliance workflow lands on you as the advertiser, and a disclosure label measurably reduces click through rate.
  • Nothing here meets any of those definitionsAll three videos are filmed with a real person, so there is no label to apply, no disclosure step in your approval process, and nothing a platform can reclassify later.
  • This is not an argument against the toolsVelena spent eleven months producing content for Picsart, an AI creative platform used by well over a hundred million people a month, much of it edited inside their own product.
  • Volume is not the reason to buy thisThree is the floor for a paid test, not a bulk discount. What a batch buys is attempts, and the same face across all three is what makes it read as one person rather than three commissions.

The two things that decide the tier

What the bundle does and does not include

Every tier from Standard up carries the same 12 months licence, so the term is not the difference. Volume is.

Included

Paid media on all three

a 12 month paid media licence from delivery on every one of the three videos, across the platforms software brands buy on.

  • Meta, including Instagram and Facebook
  • TikTok
  • Google, including YouTube
  • LinkedIn, on all three videos
Not at this tier

Raw footage and whitelisting

Finished exports only, across all three videos. If your team recuts in house, or you want adverts running from a creator handle, Premium is the tier.

  • No unedited takes or screen captures
  • No creator whitelisting
  • Never resale or sub licensing, on any tier
  • Three finished angles instead

How it works

Order to delivery in four steps

  1. OrderAdd the bundle above and it goes straight to your basket.
  2. Brief and accessSend your order number, product access, audience segments and any creative references through the contact page. Tell us if you want three specific angles.
  3. Angles agreedWe use the product, propose the three angles and the scripts, and send them for approval as a set.
  4. ReceiveNine finished exports, three videos in three ratios each, arrive by shared Google Drive within 10 to 14 working days.

Ordering from outside the UK

How this works if you are not in the UK

Nothing ships, so location changes nothingWe work with software brands worldwide. Most of our other ranges need a product posted to us, which puts freight and customs between the order and the shoot. This one does not: you send a login, so a brand in Berlin and a brand in High Wycombe get the same turnaround, counted from the day the access works. Prices are in pounds sterling and no VAT is added. If you are ordering from outside the UK your card issuer sets the exchange rate, and anything due in your own country is outside our invoice.
What the saving actually isThe bundle is a fixed price for three and it costs less than ordering three Standard videos separately at the same length. Both figures sit side by side on the packages page so you can check the arithmetic yourself. The other saving is not financial: the product familiarisation happens once rather than three times, and it removes two briefing rounds.

Before you order

The terms, in plain English

The full terms and conditions govern every order. These six change what you should do next.

  • We make content, we do not build softwareVelena Lifestyle is an advertising agency, SIC 73110. We do not develop, test, audit or certify any product, and nothing in our process is a security review, an accessibility audit or a compliance check. Responsibility for the product stays with you. Section 2.1.
  • Nothing is filmed until the three angles are agreedWe confirm the angles and the scripts with you before anything is recorded, and the bundle is treated as one order rather than three. If your product is not a fit for us we say so at that point rather than afterwards. What happens to an order that does not go ahead is set out in Section 7.
  • Some categories we declineGambling, adult, cryptoasset and investment platforms, political, and anything requiring FCA authorisation are declined outright. Financial products, clinics and dating apps are case by case. Tell us at enquiry rather than after paying. Section 6.
  • What the licence never allowsNo resale or sub licensing to another brand, and no using the content to train an artificial intelligence model or generate a synthetic likeness. Those restrictions outlast the licence term. Section 11.
  • Access, not shippingSend a working login or demo environment rather than a parcel. Timelines run from the day we can log in, and if access never arrives we send a reminder and close the order after 60 days.
  • The claims are yoursWe script from what you tell us the product does. You are responsible for the accuracy of every claim, including performance figures, security statements and compliance certifications. Section 15.

Compare

The other packages

Same creator and the same standard on every tier. Every tier from Standard up carries the same 12 months licence, so what changes is the direction, the hooks, the raw footage and how far the licence reaches.

  • Apps and SaaS UGC Basic package by Velena LifestyleBasic

    Basic

    from £180 per video

    1 video, one format, organic rights only. No paid media at any spend.

    View Basic
  • Apps and SaaS UGC Standard package by Velena LifestyleStandard

    Standard

    from £265 per video

    Script, 2 hooks, all three formats, 12 months on Meta, TikTok, Google and LinkedIn.

    View Standard
  • Apps and SaaS UGC Premium package by Velena LifestylePremium

    Premium

    from £400 per video

    3 hooks, the raw footage, creator whitelisting and reach across all platforms.

    View Premium

Full comparison on the Apps and SaaS packages page, finished work on the Apps and SaaS UGC portfolio, and the wider case in our guide to UGC for SaaS.

Featured UGC portfolio

Other categories we film

  • Apps and SaaS UGC videos by Velena Lifestyle

    Apps and SaaS

    Real client work, filmed and edited in house.

    View the work
  • E-commerce and DTC UGC videos by Velena Lifestyle

    E-commerce and DTC

    Real client work, filmed and edited in house.

    View the work
  • Tech and Electronics UGC videos by Velena Lifestyle

    Tech and Electronics

    Real client work, filmed and edited in house.

    View the work
  • Testimonials UGC videos by Velena Lifestyle

    Testimonials

    Real client work, filmed and edited in house.

    View the work

Every category is on the UGC portfolio hub.

Bespoke

A full launch, or an ongoing creative retainer?

Some software briefs do not fit a package. A launch with a fixed date, a whole feature set filmed in one session, a monthly creative retainer feeding a paid account, or localisation into several markets. When that is the shape of it we scope the work rather than pushing you into the nearest tier.

Quotes are prepared individually. Send us the shape of the problem and we come back with scope, timings and a fixed figure, usually within one business day.

  • Product launches with a fixed date
  • Whole feature sets in one session
  • Monthly creative retainers for ad accounts
  • Higher volume than three videos
  • Rush turnaround, subject to capacity
Request a quote

Client reviews

What clients say, word for word

★★★★★

“Velena is truly one of our standout creators at Picsart. She consistently brings fresh, innovative ideas to the table and is always tapped into the latest trends. What we especially love is how seamlessly she incorporates AI into her content in a way that feels natural and engaging.”

Kaline Tchamitchian, Senior Social Media Manager, Picsart. Google review, 5.0.
★★★★★

“Velena Lifestyle have been a breath of fresh air for our social media accounts. Their professionalism and knowledge have supported us massively.”

Sean Thompson, Head of Marketing, Snaptrip Group. Google review, 5.0.
★★★★★

“Fantastic service. Been a client for 3 years now and have seen fantastic results, increased viewers, followers and viral videos. Copywriting was on point and has been used in magazines like Conde Nast, Timeout and more.”

Darrell Johnston, Owner, No Escape London and Purgatory Bar. Google review, 5.0.

Every review is reproduced word for word. Read them all on the reviews page.

Who you work with

A two person team, not an account queue

Velena Nikolova, Co-Founder and Creative Director of Velena Lifestyle

Velena Nikolova

Co-Founder and Creative Director

Velena films and edits every video herself, so the idea and the execution come from the same person. A lifestyle creator with 13,000 Instagram followers, featured in Women's Health. More on the about page.

Dragos Nistor, Co-Founder and Business Strategist at Velena Lifestyle

Dragos Nistor

Co-Founder and Business Strategist

Dragos handles briefs, scheduling and delivery, and is your point of contact from order to hand off. Named a LinkedIn Top Entrepreneurship Voice in 2024. More on the case studies.

Questions

Before you order

Why it works

The bundle in practice

Why one video is rarely enough for software

A physical product has one story: what it looks like and how it feels. Software has as many stories as it has jobs to be done. A product with an onboarding problem, a feature nobody knows about and a trust gap needs three different videos, and paid platforms need variation to optimise against in any case. A single creative gives the algorithm nothing to choose between.

What we do with three angles

We look for the three moments where your funnel leaks. Usually that is somebody not understanding the setup, not knowing a feature exists, or not believing the outcome. One video each, filmed in the same session, briefed once. Three genuinely separate concepts, not one shoot recut three ways, which is the distinction that makes this a tier rather than a discount.

When to buy Premium instead

If you have a media buyer who will recut footage, three Premiums will outperform this bundle over a year, because raw files multiply. If you want three finished creatives live next month without further work, this is the right buy.

Not sure this is the right tier? Tell us about the product and we will say so plainly, including when the answer is a cheaper one. Every package is on the Apps and SaaS packages page, and if you want an ongoing channel rather than a set of creatives, that is social media management UK.

Three videos, three angles, one fixed price

Add the bundle at the top of the page and tell us the three angles straight after.