Brand Ambassador Trip travel content package by Velena Lifestyle
Ambassador tier

Travel content

Brand Ambassador Trip, the footage and the audience together

A partnership of 4 to 5 days producing 18 Reels, 40 stills and two films, owned outright, and published from our own channels as well as yours.

★★★★★ 5.0 on Google from 10 reviews

Book the trip

Nothing is booked until the dates, the shot list and the posting schedule are agreed. If you want the assets without the amplification, Full Destination Feature delivers the same ownership for less.

18edited Reels
40high resolution stills
4 to 5 dayson location
As featured inWomen's Health|Rated★★★★★ 5.0 on Google from 10 reviews
High Wycombe, BuckinghamshireWorldwide clientsThe people who plan it are the people who film itFiles via Google Drive
Full buyoutthe footage is yours outright
Two filmsplus four cutdowns for paid
We post toofrom both founder channels
20written captions supplied

What you get

What is included, and what is not

The rows that say not included carry this page. A trip happens once and the light on the day cannot be ordered again, so what is and is not in scope has to be settled before anybody books a flight.

ItemDetail
Reels18, edited vertical and ready to post.
Stills40 or more, high resolution, colour graded.
FilmsTwo, 5 to 8 minutes each, cut for YouTube and for a hero slot.
Paid cutdownsFour, cut from the films specifically for advertising rather than trimmed from the Reels.
Written featureOne long form article about the destination, supplied as text.
Captions20, written to the Reels.
Posted from our Instagram2 Reels from Velena's account, published during the trip rather than after it.
Posted from our LinkedIn2 posts from Dragos's account, aimed at the trade and partnership audience rather than the consumer one.
Time on location4 to 5 days, excluding travel days.
Usage rightsFull buyout. The destination owns the footage outright, with no end date, no platform limit and the right to sub-license it on.
You coverreturn travel and accommodation for two, plus meals on shooting days.
DeliveryWithin 18 working days from the end of the trip, through a shared Google Drive.

Every figure on this page reads live from the shop, and the currency and tax position is stated here rather than left to the checkout screen. Prices are in pounds sterling and no VAT is added. If you are ordering from outside the UK your card issuer sets the exchange rate, and anything due in your own country is outside our invoice.

Included

What the price covers

  • Eighteen edited ReelsA full season of short form from one visit, across enough locations and times of day that nothing repeats.
  • Two feature films and four paid cutdownsThe cutdowns are built for an ad account from the start, which is different from trimming a film down and hoping.
  • Posting from both founder accountsPublished while we are there, when the content is current, rather than filed as a report afterwards.
  • Outright ownership of everythingThe same buyout as the tier below, applied to a considerably larger set.
  • A written feature and a caption packThe words that make the footage findable, produced during the trip rather than commissioned separately later.
  • One partnership rather than three suppliersContent, editorial and creator amplification usually arrive on three invoices from three companies who never spoke to each other.

Why amplification changes the arithmetic

Content published by the people who made it behaves differently

  • A destination posting about itself is an advertThe same Reel, published by somebody who went, is a recommendation. That distinction is the whole reason creator marketing exists, and it is lost the moment the only publisher is the brand account.
  • Two audiences, not oneVelena's Instagram reaches the consumer travel audience. Dragos's LinkedIn reaches the trade: operators, agencies and partnership teams. Most destination campaigns only ever address the first.
  • Published during the trip, not afterPosting while we are on location is the only version that reads as genuine. Delivery of the full set follows later, and the two run in parallel rather than in sequence.
  • The assets still belong to youAmplification is added to the buyout rather than traded against it. You own everything filmed, and it is also published by somebody with a reason to be there.

The two things that decide the tier

Rights and what they let you do

Rights are the question every destination brief opens with and most creator quotes answer last, so they are answered in full here rather than as a row in a table.

Included

Full buyout

Full buyout. The destination owns the footage outright, with no end date, no platform limit and the right to sub-license it on. Applied to every deliverable on this package, including the films and the paid cutdowns.

  • No end date and no platform limit
  • Sub-license on to operators and partners
  • Use in any market and any format
  • Covers the stills, the films and the cutdowns
Included

Owned channel amplification

2 Reels from Velena's Instagram and 2 posts from Dragos's LinkedIn, published during the trip.

  • Instagram, to the consumer travel audience
  • LinkedIn, to operators and trade partners
  • Published live from the destination
  • Not a transfer of either account or its name

How it works

Order to delivery in four steps

  1. BookAdd the package above and it goes straight to your basket. Nothing is scheduled until we have spoken.
  2. Agree the briefSend the destination, your markets, the sites that must appear and anything the posting must or must not say through the contact page. We reply within one business day.
  3. Travel, shoot and postWe shoot to the list and publish from our own accounts while we are there, to the schedule agreed in the brief.
  4. ReceiveReels, stills, both films, the cutdowns, the captions and the written feature arrive together as one delivery.

Dates are agreed before anything is invoiced beyond the package itself, and we hold them once confirmed. You cover return travel and accommodation for two, plus meals on shooting days. Cancellation or a date move inside 21 days of departure means the travel already booked is not recoverable, so tell us as early as you can and we will move rather than cancel wherever the airline allows it. We travel worldwide: destinations outside the UK and Europe are routine and are quoted the same way, with the longer notice period the only difference.

What the posting is, and what it is notWe publish 2 Reels on Velena's Instagram and 2 posts on Dragos's LinkedIn during the trip, marked as a paid partnership as the rules require. It is not a transfer of either account, not an exclusivity agreement, and not a commitment to post about the destination afterwards. If you need continuing ambassador activity beyond the trip, ask on the contact page and it gets scoped and priced rather than assumed.
The terms, in plain EnglishThe rights you get are set out above and they are the whole of it. We keep the right to show the work in our own portfolio, which is how the Travel and Experiences portfolio exists at all. Weather is the one thing nobody controls: if a shoot day is lost to it we extend the trip where the schedule allows and reduce the deliverable count in writing where it does not, rather than hand you a set filmed in the rain and call it complete. Everything here is the plain reading of the full terms and conditions, which govern if the two ever disagree.

Compare

The other two packages

Same creator and the same standard on every tier. What changes is the direction, the hook count, the rights and whether the raw footage comes with it.

The full side by side sits on the Travel and Experiences portfolio, and finished work sits on the Travel and Experiences portfolio. Every other category is in the main shop.

Featured UGC portfolio

See the work first

  • Travel and Experiences UGC videos by Velena Lifestyle

    Travel and Experiences

    Real client work, filmed and edited in house.

    View the work
  • Hotels and Restaurants UGC videos by Velena Lifestyle

    Hotels and Restaurants

    Real client work, filmed and edited in house.

    View the work
  • Lifestyle UGC videos by Velena Lifestyle

    Lifestyle

    Real client work, filmed and edited in house.

    View the work
  • Food and Drink UGC videos by Velena Lifestyle

    Food and Drink

    Real client work, filmed and edited in house.

    View the work

Every category is on the UGC portfolio hub.

Bespoke

More than one destination, or a whole season?

Some destination briefs do not fit a package. A region rather than a single site, several properties across one trip, a campaign that has to land on a fixed press date, or a repeat visit each season so the same place is shown in more than one light. When that is the shape of it we scope the work rather than pushing you into the nearest tier.

Quotes are prepared individually. Send us the shape of the problem and we come back with scope, timings and a fixed figure, usually within one business day.

  • Regions rather than single sites
  • Several properties in one trip
  • Fixed press and campaign dates
  • Seasonal repeat visits
  • More than seven days on location
Request a quote

Client reviews

What clients say, word for word

★★★★★

“Velena is truly one of our standout creators at Picsart. She consistently brings fresh, innovative ideas to the table and is always tapped into the latest trends. What we especially love is how seamlessly she incorporates AI into her content in a way that feels natural and engaging.”

Kaline Tchamitchian, Senior Social Media Manager, Picsart. Google review, 5.0.
★★★★★

“If you want a self-starter with the ability to think strategically and minimize the time between ideation and creation, Velena is your go-to. She has done a phenomenal job with managing our UGC portfolio, curating and creating our content.”

Naila Abbasova, Enara Wellness. Google review, 5.0.
★★★★★

“Velena was a pleasure to work with, she worked solely with the brief provided and was even ahead of her deadline. The content produced was clean, professional and on brand. We would love to work with Velena again in the very near future.”

Lauryn Middleton, Social Media Manager, Smirk. Client testimonial, October 2023.

Every review is reproduced word for word. Read them all on the reviews page.

Who you work with

Who travels

Velena Nikolova, Co-Founder and Creative Director of Velena Lifestyle

Velena Nikolova

Co-Founder and Creative Director

Velena shoots and edits every Reel, and appears on camera where the brief calls for it. A lifestyle creator featured in Women's Health. More on the about page.

Dragos Nistor, Co-Founder and Business Strategist at Velena Lifestyle

Dragos Nistor

Co-Founder and Business Strategist

Dragos handles the schedule, the permissions and the delivery, and writes the long form. Named a LinkedIn Top Entrepreneurship Voice in 2024. More on the case studies.

Questions

Before you order

In practice

Where the top tier is the right call

Who buys this one

National boards, destination marketing organisations with a reach target as well as an asset target, and private destinations launching something. If your brief has a number attached to impressions as well as to deliverables, this is the only tier that addresses both.

Why the trade audience is worth as much as the consumer one

Destination decisions are made twice: once by a traveller and once by an operator deciding what to package. LinkedIn reaches the second, and almost no destination campaign is built to speak to it at all.

What we will not do

We will not present a destination as somewhere we love if the trip does not support that, and we will not post a claim about a place we did not see. That constraint is the reason the posting is worth anything. Velena has produced creator video on retainer for Picsart and her work has been featured in Women's Health. See the Travel and Experiences portfolio, the hospitality content page for single properties, and the case studies page, or tell us what the trip has to achieve.

The full set, owned outright, and published by the people who shot it

Add the package above and it goes straight to your basket. Dates and the posting schedule are agreed before anything is booked.