Influencer packages
Three Instagram Reels across a month, from one account
3 Reels published on Velena's Instagram to 13,000 followers across 30 days, each labelled as a paid partnership and live for 12 months. Repetition is the point.
★★★★★ 5.0 on Google from 10 reviews
One fixed price
Nothing is published until you approve each caption and edit. If you only want to test whether this audience suits your category, Instagram Brand Feature does that for less and we would rather say so.
What you get
What is included, and what is not
The rows that say not included carry this page. What you are buying is access to an audience that already exists, so the disclosure row and the rights row matter more than the count.
| Item | Detail |
|---|---|
| What is published | 3 Reels on Velena's Instagram account. |
| Audience | 13,000 followers, the same audience each time, which is the entire mechanism. |
| Window | Spread across 30 days, dated with you in advance. |
| Stays live for | 12 months each, from its own publication date. |
| Angles | Three different ones by default, rather than the same post three times. |
| Disclosure | Paid partnership tag plus a visible hashtag, on every post. |
| Approval | You approve the caption and the edit before anything is published. Each one separately. |
| Stories | Included on each of the three. |
| Not included. That is LinkedIn Campaign, or Full Campaign for both. | |
| Content rights | Not included at this tier. Reposting and paid usage start at Full Campaign. |
| First publication | Within 5 working days to the first post, once the brief is approved. |
| Reach and engagement | Not promised. See the panel below. |
| Product | Send it to High Wycombe, Buckinghamshire if the brief needs it in shot. |
Every figure on this page reads live from the shop, and the currency and tax position is stated here rather than left to the checkout screen. Prices are in pounds sterling and no VAT is added. If you are ordering from outside the UK your card issuer sets the exchange rate, and anything due in your own country is outside our invoice.
Included
What the price covers
- Three Reels, three anglesDifferent arguments rather than the same post reworded, because an audience that sees the same thing three times stops seeing it.
- Spread across a monthDated in advance with you. Three posts in one week is a burst a feed will punish, not a campaign.
- The same audience each timeWhich is the whole reason a campaign outperforms three separate features. Familiarity is the product.
- Each one approved separatelyYou see every caption and every edit, and a change on the first shapes the second.
- Stories on all threeIncluded on each, not on the first one only.
- A read across the setWhich of the three angles landed, said plainly, so the next campaign starts from something.
Why three
Nobody buys the first time they see a brand
- Repetition is what a campaign buysA single post reaches people. Three posts to the same audience across a month is the difference between being seen and being remembered, and remembering is what precedes buying.
- Three angles, not three remindersDifferent arguments across the three, because an audience that recognises the same post returning simply scrolls past it faster each time.
- Spaced deliberatelyThree in a week reads as an account that has been bought. Spread across a month it reads as somebody who genuinely uses the thing, which is the only version that works.
- It still cannot reach LinkedInInstagram is a consumer audience. If your buyer is a business, LinkedIn Campaign is the correct package and this one will disappoint you.
The two things that decide the tier
Disclosure and what you may do with the post
These are the two questions that arrive in almost every influencer enquiry, so they are answered in full here rather than as a row in a table.
Disclosure, and why it helps
Every post is labelled as a paid partnership, using the platform tag and a visible hashtag. That is not optional and it is not negotiable: an undisclosed ad breaches the CAP Code and the risk lands on you as the advertiser, not on us.
- Platform paid partnership tag
- A visible hashtag in the caption
- Applied before publication, not after a complaint
- The same on every package we sell
What is not promised
Follower counts are stated because they are facts. Reach, impressions and engagement are not promised, because nobody controls them and any agency that guarantees a number is guessing with your money.
- Three publications on agreed dates
- An honest read across the set
- No guaranteed views or engagement
- No reposting rights at this tier
How it works
Order to delivery in four steps
- OrderOne fixed price for all three, added straight to your basket.
- BriefSend the order number, the product, the three things worth saying and anything you cannot say through the contact page. We reply within one business day.
- Agree the datesWe propose three angles and three dates across the window and send them together for sign off.
- PublishedEach goes live on its agreed date and stays up for 12 months.
Follower counts are stated because they are facts. Reach, impressions and engagement are not promised, because nobody controls them and any agency that guarantees a number is guessing with your money. If a post underperforms we will tell you why we think it did, and we will not quietly repost it to inflate a number. We work with brands worldwide; nothing has to be posted to us unless the brief needs a product in shot, in which case send it to High Wycombe, Buckinghamshire and add your own transit time.
Compare
The other packages
Same creator and the same standard on every tier. What changes is the direction, the hook count, the rights and whether the raw footage comes with it.
Instagram Brand FeatureInstagram Brand Feature
from £350 one off
1 Reel on Velena's Instagram account
View Instagram Brand Feature- LinkedIn Brand Post
- LinkedIn Campaign
The full side by side sits on the influencer packages page, and finished work sits on the case studies. Every other category is in the main shop.
Bespoke
Longer than a campaign, or more than two channels?
Some briefs do not fit a package. An ambassador arrangement running across a season, a launch that needs both founders posting on a fixed date, a product category that needs legal sign off before a caption is written, or coverage on a channel neither of us has listed. When that is the shape of it we scope the work rather than pushing you into the nearest package.
Quotes are prepared individually. Send us the shape of the problem and we come back with scope, timings and a fixed figure, usually within one business day.
- Season long ambassador arrangements
- Fixed launch dates across both channels
- Categories needing legal sign off
- Event and trade show coverage
- More than four posts per channel
Client reviews
What clients say, word for word
“Velena is truly one of our standout creators at Picsart. She consistently brings fresh, innovative ideas to the table and is always tapped into the latest trends. What we especially love is how seamlessly she incorporates AI into her content in a way that feels natural and engaging.”
Kaline Tchamitchian, Senior Social Media Manager, Picsart. Google review, 5.0.“If you want a self-starter with the ability to think strategically and minimize the time between ideation and creation, Velena is your go-to. She has done a phenomenal job with managing our UGC portfolio, curating and creating our content.”
Naila Abbasova, Enara Wellness. Google review, 5.0.“Velena was a pleasure to work with, she worked solely with the brief provided and was even ahead of her deadline. The content produced was clean, professional and on brand. We would love to work with Velena again in the very near future.”
Lauryn Middleton, Social Media Manager, Smirk. Client testimonial, October 2023.Every review is reproduced word for word. Read them all on the reviews page.
Who you work with
Whose audiences these are
Velena Nikolova
Co-Founder and Creative Director
Velena posts to a lifestyle and UGC audience on Instagram, built over four years rather than bought. A lifestyle creator featured in Women's Health. More on the about page.
Dragos Nistor
Co-Founder and Business Strategist
Dragos posts to a founder, marketing and agency audience on LinkedIn. Named a LinkedIn Top Entrepreneurship Voice in 2024. More on the case studies.
Questions
Before you order
Because repetition is what changes behaviour. One post reaches an audience, three across a month makes a brand familiar to it, and familiarity is what precedes a purchase.
Yes. Say so in the brief and we build to them. If you would rather we proposed them, all three come back for approval together before anything is filmed.
Spread across 30 days, with the dates agreed in advance. Three in a single week reads as an account that has been bought, and performs like one.
You approve the caption and the edit before anything is published. Each of the three separately, so a change to the first shapes the second rather than arriving too late.
Follower counts are stated because they are facts. Reach, impressions and engagement are not promised, because nobody controls them and any agency that guarantees a number is guessing with your money. The account has 13,000 followers.
Not at this tier. Reposting and paid usage start at Full Campaign, which is the only package that includes them.
Cheaper, and better, for a different reason. Three separate features would each reach the audience once. This reaches the same audience three times, which is the thing that actually works.
In practice
What a month of exposure actually does
Why campaigns beat single posts by more than three to one
The first post introduces you, the second is recognised, and the third is the one that gets acted on. Three separate single features to three different audiences would reach more people and convert fewer, because none of those audiences would have seen you twice.
How the three angles get chosen
Usually one on what the product is, one on the occasion it suits, and one on the thing people get wrong about it. Tell us if you already know the three, and we will build to them instead of proposing our own.
When to buy the combined package instead
If your buyer sits on LinkedIn as well, Brand Launch covers both audiences for less than this plus a LinkedIn package bought separately. See the case studies or send us the product. Velena held an eleven month creator retainer with Picsart.
Three Reels, one month, one audience
Add it to your basket and send three things worth saying. We propose the angles and the dates.