Full Campaign PackAd creative production
Enough creative to find the one that works
12 video ads and 12 statics from one filming session, with 3 per video, 36 in total hooks to test against each other. Every frame is filmed with a real person on camera, which is why none of it needs an AI disclosure label. Full creative strategy, the raw footage, and 12 months of paid media rights across all platforms.
★★★★★ 5.0 on Google from 10 reviews
One fixed price, whole batch
Added to your basket. View basket or keep reading below.
Is this the right pack for youBuilt for accounts running roughly £10,000 a month or more in paid media. Not a condition of ordering, just the point where the batch pays for itself. Running less than that? The Performance Pack is the better buy and we would rather say so here.
One payment for the whole batch. Nothing is filmed until the angle set and the scripts are approved.
What you get
Exactly what is included, and what is not
The largest batch we sell as a package. Everything beyond it is scoped rather than listed, and the rows that say not included matter as much as the ones that do.
| Item | Detail |
|---|---|
| Video ads | 12, a mix of 15, 30 and 60 seconds. |
| Hook variations | 3 per video, 36 in total. |
| Static ad creatives | 12, across feed, retargeting and prospecting placements. |
| Creative strategy | Full. Velena develops the angle set before anything is written, so the videos cover different arguments rather than repeating one. |
| Scripting | Every video, written by Velena and approved by you before filming. |
| Who is on camera | Velena, a named creator with a public profile. No synthetic avatar, no voice clone, no stock actor. |
| Formats | all four 9:16, 4:5, 1:1 and 16:9. |
| Raw footage | Included. Original camera files, unedited. |
| Paid media rights | a 12 month paid media licence across all platforms, at any spend. |
| Revisions | 1 full round per asset. |
| Delivery | 10 working days from product receipt. |
| Onward licensing | Not included, on any pack. The licence covers your use, not resale to another brand. |
Why not just generate it
A real person on camera needs no AI label
The question every advertiser is asking in 2026, answered plainly rather than avoided.
Nothing here needs disclosing
Meta, TikTok and the FTC now all require advertisers to disclose AI generated people, voices and lip sync in ad creative. That label sits in your approval process, not with the tool that made the file.
- Filmed with a real person, so no definition applies
- No disclosure step to add to your workflow
- Nothing a platform can later reclassify
- Not a synthetic avatar, and never will be
A creator who knows the tools
Velena produced content for Picsart across an eleven month partnership, editing much of it inside their own AI creative platform. The distinction that matters is not whether AI touched the workflow.
- Eleven months on an AI creative platform
- Content that generated millions of views
- The person in the advert is real, and that is the point
- Never a claim that the tools do not work
Why this many
You are buying attempts, not assets
- Most creatives do not win, and that is normalA batch is not a shopping list, it is a number of attempts at finding the one that carries the account.
- Strategy before scripting, only at this packWe plan the angle set first, because scripts written independently overlap and a third of the batch turns into near duplicates.
- The statics are the retargeting layerRetargeting audiences have already watched the video, so what converts them is a reminder rather than another film.
- Raw footage replaces your next productionA media buyer with the source files cuts new variations without commissioning again. That is the second batch you did not pay for.
- a 12 month paid media licenceAcross all platforms, at any spend, from the date of delivery.
- 1 full round per assetOn a batch this size, which is what it realistically takes to land properly.
How it works
Order to delivery in four steps
- OrderOne payment, whole batch. No consultation needed before ordering.
- BriefSend your order number, product details, audience, ad account data and approved claims through the contact page. We reply within one business day.
- Strategy and scripts approvedWe propose the angle set first, then the scripts and every hook. Nothing is filmed until both are signed off.
- ReceiveEvery video, every static, all four ratios and the raw footage arrive together within 10 working days of product receipt.
Ordering from outside the UK
How this works if your product ships from abroad
We work with brands worldwide and most of what we sell needs nothing posted at all. This range is the exception, because the video is filmed with your actual product in shot.
- Send it by any tracked international serviceTo our High Wycombe, Buckinghamshire address. The working days quoted start the day it arrives with us, not the day you order, so add your own transit time when you plan around a launch date.
- Mark the parcel as a commercial sampleAnd pay any duty at your end. We cannot clear a package held at customs, and one held long enough delays the shoot rather than the invoice.
- Send a unit you are content to loseThe product is used on camera and does not come back in saleable condition.
- Prices are in pounds sterlingIf you are outside the UK your card issuer sets the exchange rate, and VAT treatment depends on where your business is registered, which we confirm before invoicing rather than guessing.
Before you order
The terms, in plain English
The full terms and conditions govern every order. These six change what you should do next.
- We make the creative, we do not run the accountVelena Lifestyle is an advertising agency, SIC 73110. We produce the assets. Where they run, to whom, at what budget and with what targeting is yours as the advertiser, and so is responsibility for the advert as published. Section 16.
- Nothing is committed until filming startsIf we decline your brief, or you change your mind before we begin filming, the order is unwound in full and you owe nothing. Once filming has begun it is not, because the shoot has happened. Section 7.
- The claims are yoursWe script from your approved claims list and film what is observable. You hold the evidence behind every claim, and we flag anything that reads as a medicinal rather than a cosmetic claim before filming. Section 15.
- What the licence never allowsNo resale or sub licensing to another brand, a marketplace or a reseller, and no using the content to train an artificial intelligence model or generate a synthetic likeness. Those restrictions outlast the licence term and cover the raw footage too. Section 11.
- Some categories we declineGambling, adult, cryptoasset, political, tobacco and vaping, weapons and prescription medicines outright. Alcohol, supplements, CBD, weight management and financial products case by case. Section 6.
- Platform decisions are not oursA platform can reject, restrict or remove an advert for reasons nobody controls. We produce to the CAP Code and the platform rules as we understand them, and we help you read a rejection at no charge, but the outcome sits with you.
Compare
The other packs
Three packs, one axis: how much creative volume your media buyer needs to test with. Every pack carries the same 12 months licence.
Starter PackStarter Pack
£650 fixed
3 video ads, 3 per video, 9 in total, all formats, 12 months of paid rights. The fastest batch we make, 5 working days.
View the Starter Pack
Performance PackPerformance Pack
£1,200 fixed
6 video ads and 6 statics, 3 per video, 18 in total, scripted by Velena, raw footage included.
View the Performance Pack
Buying a single video rather than a batch? That is the UGC paid ads creatives range, priced per video by length, with the work on the paid ads portfolio.
Bespoke
Bigger than this pack, or an ongoing retainer?
Some campaign briefs run past the largest pack. A launch needing creative in several markets, a monthly retainer feeding an ad account continuously, a product range where every SKU needs its own batch, or a volume of statics beyond twelve. When that is the shape of it we scope the work rather than pushing you into the nearest pack.
Quotes are prepared individually. Send us the shape of the problem and we come back with scope, timings and a fixed figure, usually within one business day.
- More than twelve videos in one batch
- Several markets from one production
- Monthly creative retainers for ad accounts
- Static creative at volume
- Agency work for a client campaign
Client reviews
What clients say, word for word
“Velena is truly one of our standout creators at Picsart. She consistently brings fresh, innovative ideas to the table and is always tapped into the latest trends. What we especially love is how seamlessly she incorporates AI into her content in a way that feels natural and engaging.”
Kaline Tchamitchian, Senior Social Media Manager, Picsart. Google review, 5.0.“Fantastic service. Been a client for 3 years now and have seen fantastic results, increased viewers, followers and viral videos. Copywriting was on point and has been used in magazines like Conde Nast, Timeout and more.”
Darrell Johnston, Owner, No Escape London and Purgatory Bar. Google review, 5.0.“If you want a self-starter with the ability to think strategically and minimize the time between ideation and creation, Velena is your go-to. She has done a phenomenal job with managing our UGC portfolio, curating and creating our content.”
Naila Abbasova, Enara Wellness. Google review, 5.0.Every review is reproduced word for word. Read them all on the reviews page.
Who you work with
A two person team, not an account queue

Velena Nikolova
Co-Founder and Creative Director
Velena films and edits every video herself, so the idea and the execution come from the same person. A lifestyle creator with 13,000 Instagram followers, featured in Women's Health. More on the about page.

Dragos Nistor
Co-Founder and Business Strategist
Dragos handles briefs, scheduling and delivery, and is your point of contact from order to hand off. Named a LinkedIn Top Entrepreneurship Voice in 2024. More on the case studies.
Questions
Before you order
No. Meta, TikTok and the FTC require disclosure when an advert uses an AI generated person, voice or lip sync. Every video in this pack is filmed with a real person on camera, so none of those definitions applies and there is no label to add to your approval process.
The larger pack earns its price when there is enough spend to run every creative properly. If your media buyer runs six creatives a month, buy Performance. If they are burning through creative and asking for more, buy this.
Creative strategy here means the angle set is planned before any script is written, so the videos cover different arguments rather than eight variations of the same one.
Yes, tell us in the brief. Splitting across two products gives six angles each, which still works. Across three or more the coverage starts to thin out and we will say so before filming rather than after.
Yes, by any tracked international service to our High Wycombe, Buckinghamshire address. The quoted working days start on arrival rather than on order, so add your own transit time. Mark the parcel as a commercial sample and settle any duty at your end, because a package held at customs delays the shoot.
a 12 month paid media licence across all platforms, at any spend, from the date of delivery. Organic use on channels you own continues afterwards. The licence never includes resale or sub licensing to another brand, on any pack, because the footage is of a real person.
Agencies do buy this pack, and it is a common use. The licence covers your client's advertising in the normal way, but it does not permit licensing the footage on to them as a separate asset or to a third party. If that is the structure you need, talk to us before ordering rather than after.
10 working days from the day your product reaches our High Wycombe, Buckinghamshire address. That covers strategy, every script, every hook, filming, all the assets and a revision round on each.
Why it works
The Full Campaign Pack in practice
How many ad creatives do you need to find a winner?
More than most brands buy. Only a small share of tested creatives ever becomes a performer, which means the useful question is not how many adverts you are getting but how many attempts you can afford. At this volume the output is not a set of adverts, it is a map: which argument your market responds to, which format carries it, and which opening makes them stop. That knowledge outlasts every asset in the batch.
Why strategy comes before scripting here and not below
Six scripts written to a good brief will naturally differ. Twelve will not. Without an angle set planned in advance you get three or four genuinely distinct ideas and eight variations of them, which is the most common way a large creative batch disappoints. Planning first is the whole reason this pack costs what it does.
Not sure this is the right pack? Tell us about the product and the account and we will name it, including when the answer is a smaller one. If you want an ongoing channel rather than a batch, that is social media management UK.
One production, a full testing programme
One fixed price for the whole batch. Strategy and scripts approved before anything is filmed, and a real person in every frame.






