Basic tierLifestyle UGC
Lifestyle UGC Basic: one video, organic rights
Lifestyle UGC Basic is 1 fully edited video, organic rights only, delivered 5 working days from product receipt. 1 fully edited lifestyle video in the length and ratio you choose, filmed with your product in a real routine. Delivered 5 working days from the day it reaches us. Organic only. No paid media rights at this tier.
★★★★★ Rated 5.0 from 10 Google reviews
Choose a length to add to your basket
Fixed scope. Nothing is filmed until your brief is confirmed, and you are refunded in full if we decline it or you change your mind before filming starts.
Included
What the price covers
- 1 fully edited videoFilmed with the product you send and cut to the concept in your brief.
- Your choice of length15, 30, 45 or 60 seconds, each priced separately rather than averaged into one figure.
- Your choice of ratioone of 9:16, 4:5 and 1:1, picked at checkout to match where the video is going.
- Organic usage rightsOrganic only. No paid media rights at this tier. Product page, your own channels and your email, for as long as you sell the product.
- 1 minor roundIf the first cut misses the brief, we re-edit rather than argue about it.
- 5 working days deliveryCounted from the day the parcel lands with us in High Wycombe, Buckinghamshire, not the day you order.
The two things that cost the money
Raw footage and advertising rights
These decide which tier you need more than anything else on the page, so they are stated in full rather than abbreviated into a row.
Raw footage
The finished video only. The unedited takes are not included and cannot be added once a shoot has been delivered.
- No unedited takes
- No re-cutting into new adverts later
- Included from Standard
- Decide before filming, not afterwards
Advertising rights
Organic only. No paid media rights at this tier. Use on the channels you own, for as long as you sell the product.
- Your product page, website and email
- Your own Instagram, TikTok and Facebook
- Your own marketplace listings
- No Meta, TikTok and Google advertising
How it works
Order to delivery in four steps
- OrderPick your length above and it goes straight to your basket. No consultation needed first.
- BriefSend your order number and brief through the contact page. We reply within one business day with the shipping address.
- ShipPost the product by tracked delivery to High Wycombe, Buckinghamshire with the order number inside. Filming begins on arrival.
- ReceiveYour MP4 arrives by shared Google Drive within 5 working days, ready to publish.
Before you order
The terms, in plain English
The full terms and conditions govern every order. These four change what you should do next.
- A full refund until filming startsIf we decline your brief, or you change your mind before we begin filming, you get everything back with no deduction. Once filming has begun there is no refund, because a shoot commits a real person's time. Section 7.
- Some categories we declineGambling, adult, cryptoasset, political, tobacco and vaping, weapons and prescription medicines are declined outright. Alcohol, supplements, CBD, weight management and clinics are case by case. Section 6.
- Your product is used, not borrowedIt is opened, handled and filmed with, so assume it does not come back in saleable condition. Return is not included unless agreed in writing before you ship.
- What the licence does not allowNo resale or sub licensing to another brand, no separating Velena's image from the delivered video, and no using the content to train an artificial intelligence model. Section 11.
Compare
The other lifestyle packages
Same creator and the same standard of filming on every tier. What changes is the script, the hook count, the reach of the licence and whether the raw footage comes with it.
StandardStandard
from £195 per video
Script, 2 hooks, all three formats, raw footage, paid media.
View Standard- Premium
- Best value
Bundle, 3 videos
£525 for all three
3 Standard videos, 6 in total hooks, three angles tested.
View the bundle
All four side by side on the lifestyle UGC packages page, with finished work on the lifestyle UGC portfolio. Other categories are on the UGC portfolio hub.
Featured UGC portfolio
Lifestyle first, then the rest of the range
Every category is on the UGC portfolio hub.
Bespoke
A full range, or an ongoing lifestyle retainer?
Some lifestyle briefs do not fit a package. A whole range shot in one session, a launch with a fixed press date, a monthly creative retainer feeding an ad account, or a seasonal refresh where every SKU needs the same treatment. When that is the shape of it we scope the work rather than pushing you into the nearest tier.
Quotes are prepared individually. Send us the shape of the problem and we come back with scope, timings and a fixed figure, usually within one business day.
- Full range or collection shoots
- Launches with a fixed press date
- Monthly creative retainers for ad accounts
- Higher volume than three videos
- Ongoing content for subscription boxes
Client reviews
What clients say, word for word
“If you want a self-starter with the ability to think strategically and minimize the time between ideation and creation, Velena is your go-to. She has done a phenomenal job with managing our UGC portfolio, curating and creating our content.”
Naila Abbasova, Enara Wellness. Google review, 5.0.“Velena is truly one of our standout creators at Picsart. She consistently brings fresh, innovative ideas to the table and is always tapped into the latest trends. What we especially love is how seamlessly she incorporates AI into her content in a way that feels natural and engaging.”
Kaline Tchamitchian, Senior Social Media Manager, Picsart. Google review, 5.0.“Velena was a pleasure to work with, she worked solely with the brief provided and was even ahead of her deadline. The content produced was clean, professional and on brand. We would love to work with Velena again in the very near future.”
Lauryn Middleton, Social Media Manager, Smirk. Client testimonial, October 2023.Every review is reproduced word for word. Read them all on the reviews page.
Who you work with
One team, from the first brief to the last hand off
Velena Nikolova
Co-Founder and Creative Director
Velena leads the filming and the edit, so the idea and the execution never pass between strangers. A lifestyle creator with 13,000 Instagram followers, featured in Women's Health. More on the about page.
Dragos Nistor
Co-Founder and Business Strategist
Dragos runs the brief, the schedule and the delivery, and is on camera for couple and male led work. Named a LinkedIn Top Entrepreneurship Voice in 2024. More on the case studies.
Questions
Before you order
Yes. Lifestyle UGC is filmed with the real product in hand. After checkout, send your order number and brief through the contact page and we reply within one business day with the High Wycombe, Buckinghamshire address.
No. Organic only. No paid media rights at this tier. That covers your product page, your own social accounts and your email, with no time limit on organic use. For Meta, TikTok and Google placements order Standard.
Most product galleries display 4:5 or 1:1 well and crop 9:16 badly, so choose vertical only if the video is going to Reels or TikTok first. Basic includes one ratio. If you need every placement covered in one order, Standard includes all three.
Thirty seconds is the most ordered and the safest default, because a routine needs room to show the product in use without losing the viewer. Fifteen suits a single hero moment in feed. Sixty gives space for a full day in the life.
5 working days, counted from the day your product arrives at High Wycombe, Buckinghamshire rather than the day you order. The file arrives as an MP4 through a shared Google Drive in the ratio you chose.
Why it works
Lifestyle UGC Basic in practice
Film the product that already sells
There is a pull towards putting a first video behind whatever is not moving. That product is usually held back by its price, its photography, or the fact that nobody needed it, and a video repairs none of those. Point the first one at something with proven demand instead, because then the format is the only new variable and the result means something.
Where organic lifestyle content earns its place
A demonstration in the product gallery keeps working with no media spend attached, on visitors who arrived anyway. That is the argument for starting here. Put one video against one listing, leave everything else alone for a month, and read the difference. It is the cheapest legitimate experiment in this category.
When Basic is the wrong purchase
If the video is destined for an ad account, no amount of goodwill later turns organic rights into paid ones, because the licence is set at the point of sale. The same applies to a launch that needs hook testing, since one opening cannot be tested against itself. Both of those are Standard, and saying so costs us the cheaper order and saves you the refund.
Not certain this is the tier? Tell us about the product and where the video is going, and the answer will name a tier rather than upsell one. All four are compared on the lifestyle UGC packages page.
One video, fixed scope, 5 working days
Pick your length at the top of the page and it goes straight to your basket. Brief us straight afterwards.