Fashion and clothing UGC packages
Fashion UGC that converts, with the price on the page
Try-on hauls, outfit styling, GRWM and paid ad creatives for clothing brands, filmed on a real body. Four tiers, fixed prices, no quote form and no consultation before you order.
★★★★★ 5.0 on Google from 10 reviews
Four packages, every price published
Prices read live from the shop, so what you see is what you pay. Rather see the work first? Watch the client videos.
Choose your package
Four fashion and clothing UGC packages
All four include filming on a real body, editing and delivery to a shared Google Drive. Pick the tier, then choose your video length on the product page. Every price below reads live from the shop.
Entry level
Basic
from £150 per video
- 1 fashion or clothing video
- Any length, 15s to 60s
- All 3 formats delivered
- Filmed on a real body
- Organic usage rights
- 1 revision round
- No paid ads licence
- Most ordered
Most ordered
Standard
from £225 per video
- 1 fashion or clothing video
- Script written for you
- 2 hook variations
- All 3 formats delivered
- 2 month ad licence
- 2 revision rounds
- No raw footage
Flagship
Premium
from £350 per video
- 1 fashion or clothing video
- Full creative direction
- 3 hook variations
- Raw footage included
- 12 month ad licence
- Creator whitelisting
- 3 revision rounds
Best value
Bundle: 3 videos
£595 for three videos
- 3 Standard tier videos
- A script per video
- 6 hook variations in total
- All 3 formats per video
- 2 month licence on all 3
- 2 revisions per video
- No raw footage
Not sure which? The comparison below sets them side by side, and the contact page gets you a straight answer, including when the answer is the cheapest tier.
Compare
What each tier actually buys you
The rows marked no matter as much as the rows marked yes. Ordering the wrong tier is the most expensive mistake a fashion buyer makes here, so the ceilings are published.
| Basic | Standard | Premium | Bundle | |
|---|---|---|---|---|
| Starting price | £150 | £225 | £350 | £595 fixed |
| Videos included | 1 | 1 | 1 | 3 |
| Lengths available | 15, 30, 45 or 60s | 15, 30, 45 or 60s | 15, 30, 45 or 60s | 30s each by default |
| Script | Your direction | Written for you | Full direction | One per video |
| Hook variations | None | 2 | 3 | 2 per video, 6 total |
| Formats delivered | All 3 | All 3 | All 3 | All 3 per video |
| Advertising rights | Organic only | 2 months | 12 months | 2 months |
| Raw footage | No | No | Yes | No |
| Creator whitelisting | No | No | Yes | No |
| Couple led option | Included | Included | Included | Included |
| Revision rounds | 1 | 2 | 3 | 2 per video |
| Delivery | 5 working days | 7 working days | 10 working days | 10-14 working days |
The two things that cost the money
Raw footage and advertising rights
These two decide whether a video can still be working after the drop it was filmed for, so they are stated in full rather than abbreviated into a table row.
Raw footage
The finished video only. The unedited takes are not included, and cannot be added once a shoot has been delivered.
- No unedited takes
- No re-cutting into new adverts later
- Included on Premium
- Decide before filming, not afterwards
Advertising rights
A two month paid media licence from delivery, covering Meta, TikTok and Google at any spend level.
- Meta, meaning Facebook and Instagram
- TikTok and Google, including YouTube
- Any spend, any number of campaigns
- Extendable, or step up to twelve months on Premium
Content formats
Six fashion and clothing formats
Which format your range needs usually comes down to where the video is going rather than what the garment is.
- 01Try-on haulSeveral pieces on a real body with honest commentary on fit, fabric and feel. The most shared format in fashion UGC, and the one that does most to prevent a return.
- 02Outfit stylingOne hero piece from several angles with styling context. Works hardest on new arrivals and launches, where the buyer has no reference point yet.
- 03GRWMA getting dressed routine with your pieces inside it. Long watch time and strong mid funnel effect, because the viewer stays for the content rather than the product.
- 04Unboxing and haulPackaging, first handling and genuine first impressions. Effective for new customer acquisition and for gifting occasions.
- 05Paid ad creativeHook first, built for Meta and TikTok, with the argument made in the first three seconds. Two hooks on Standard, three on Premium.
- 06Couple led fashionVelena and Dragos on camera together, for matching sets, couples styling and mixed gender ranges. Included at every tier at no extra cost.
Why fit matters commercially
The return is the cost, not the sale
Online fashion loses more to returns than to almost anything else, and the most common reason a garment goes back is that it did not fit or look the way the buyer expected. That is a content problem before it is a logistics problem.
- Filmed on a real bodyStudio photography on a styled model shows the garment at its best. A try-on shows what it looks like on a person moving around, which is the version the buyer will actually own.
- Honest on fabric and feelWeight, stretch, sheerness and how it sits after an hour. These decide whether something is kept, and they cannot be photographed.
- Sizes said out loudWe state the size being worn and how it fits. A buyer who orders the right size first time does not send anything back.
- What we will not doClip, pin or tuck a garment to make it hang better on camera. It is standard practice in fashion shoots and it is exactly what produces a return.
How it works
Order to delivery in four steps
- Choose and purchasePick the tier here, then your video length on the product page. No consultation needed before ordering.
- Send your briefOrder number, brief and sizes through the contact page. We reply within one business day with the shipping address.
- Ship your piecesTracked post with the order number inside. Filming begins the day they arrive. Items returned afterwards on request.
- Receive and publishMP4 files via shared Google Drive, ready to post or run as paid. Need ongoing posting? See social media management.
Bespoke
A full collection, or a seasonal drop?
Some fashion briefs do not fit a package. A whole collection shot in one session, a seasonal drop with a fixed launch date, a monthly creative retainer feeding an ad account, or a range where thirty pieces need the same treatment. When that is the shape of it we scope the work rather than pushing you into the nearest tier.
Quotes are prepared individually. Send us the shape of the problem and we come back with scope, timings and a fixed figure. Quotes can also be requested at [email protected].
- Full collection or lookbook shoots
- Seasonal drops with a fixed launch date
- Monthly creative retainers for ad accounts
- Higher volume than three videos
- Rush turnaround, subject to capacity
Client reviews
What clients say, word for word
"Velena was a pleasure to work with, she worked solely with the brief provided and was even ahead of her deadline. The content produced was clean, professional and on brand. We would love to work with Velena again in the very near future."
Lauryn Middleton, Social Media Manager, Smirk. Client testimonial, October 2023."I've known Velena for many years and she is a great content creator and reliable. I highly recommend her. Looking forward to hiring her again."
Alex, Newmiuz. Google review, 5.0."Velena is truly one of our standout creators at Picsart. She consistently brings fresh, innovative ideas to the table and is always tapped into the latest trends. What we especially love is how seamlessly she incorporates AI into her content in a way that feels natural and engaging."
Kaline Tchamitchian, Senior Social Media Manager, Picsart. Google review, 5.0.Every review is reproduced word for word. Read them all on the reviews page.
Who you work with
Two creators, which is why couple led work is possible
Velena Nikolova
Co-Founder and Creative Director
Velena films and edits every video and appears on camera in most fashion work. Three years of brand content, 13,000 Instagram followers and a direct feature in Women's Health. More on the about page.
Dragos Nistor
Co-Founder and Business Strategist
Dragos handles briefs and delivery, and appears on camera for couple led and menswear work. Named a LinkedIn Top Entrepreneurship Voice in 2024. See the case studies.
Questions
Before you order
If the video is for your product page or your own channels, Basic is enough. If it is going into a Meta or TikTok ad account you need Standard, because Basic is organic only and buying it first means paying twice. Order Premium when you want the raw footage, a full year of ad rights, or adverts running from a creator handle. Order the bundle to test three angles at once.
Yes. Fashion UGC only works filmed on a real body, so we need the actual garments. Send your order number, brief and the sizes through our contact page after checkout and we reply within one business day with our Buckinghamshire address. Items are returned after filming on request.
Tell us the sizes you are sending and we confirm fit before filming rather than after the parcel arrives. If a piece does not fit we say so and suggest an alternative from the same order rather than filming something that hangs badly.
No, at any tier. It is standard practice in fashion shoots and it is the single biggest cause of a return, because the buyer receives something that hangs differently from the video.
Two months from delivery on Standard and on the bundle. Twelve months on Premium. Both terms can be extended by arrangement, and the end date is stated in your delivery email.
Premium only. Every usable take, unedited, at original camera resolution, in the same Drive folder as the finished cut.
Yes, at every tier and at no extra cost. Velena and Dragos both appear on camera, which suits matching sets, gifting campaigns and mixed gender ranges. Specify it in your brief and we confirm availability before filming.
Yes. Six finished client videos are on the fashion UGC portfolio, including work for OGL.
Why it works
Choosing between the four
The rights are the real difference, not the video
All four tiers deliver a video filmed by the same creators to the same standard. What changes is how long you can advertise with it, whether you hold the source files, and how much creative direction comes with it. Nobody sells a worse video at the bottom of a range, they sell a narrower licence, and it is more honest to say so.
Why two months and not twelve on Standard
Two months is long enough to test a creative properly and find out whether it works, and short enough that you are not paying for a licence on an advert you stopped running in week three. If it does work, extending is a conversation rather than a problem, and Premium starts at twelve months for campaigns you already know will run.
Couple led is included, and almost nobody else offers it
Two people on camera opens matching sets, gifting campaigns and mixed gender drops in a single session. It costs nothing extra at any tier here, and it is the one thing on this page a competing solo creator cannot supply at any price.
See the finished work on the fashion UGC portfolio, or tell us about the range and we will name the tier that fits.
Ready to order fashion UGC?
Fixed prices, brief after checkout, files to your Google Drive in five to fourteen working days.