RetrofitWooCommerce services
Add a shop to the WordPress site you already have
You have a site that works. You do not need it rebuilt, you need it to take money. We add WooCommerce to it, style the checkout so it looks like it always belonged, load up to 20 products, and hand it back in 2 to 3 weeks.
★★★★★ Rated 5.0 from 10 Google reviews
The shop we built for Silvi the Artist carries a catalogue in the hundreds and ships worldwide. Same two people either way, whether a shop is added or built from nothing.
One off, WordPress sites only
We confirm your theme is compatible free of charge before you pay. If it is not, we tell you rather than taking the order.
Prices are in pounds sterling and no VAT is added. International clients are welcome, and the currency shown is the currency charged.
What you get
Exactly what is included, and what is not
The whole point of a retrofit is that most of your site is left alone. That makes the boundary unusually important here, because what we are not touching is most of what you own.
| Item | Detail |
|---|---|
| Platform | Existing WordPress sites only. We confirm theme compatibility before you pay. |
| Shop architecture | Shop, category, product, cart, account and checkout pages, built into your existing site. |
| Styling | Checkout and shop styled to match your current design, rather than dropped in as a plugin default. |
| Products | Up to 20 loaded, categorised and checked. More are priced below. |
| Payments | One payment gateway configured and tested end to end. |
| Shipping | One shipping zone with your rates configured. |
| Legal pages | Shop specific terms, returns and delivery pages added if you do not have them. |
| Your existing pages | Left alone. We are adding a shop, not redesigning your site. |
| Content | You supply product text and images. Copywriting and photography are not included. |
| Revisions | 1 consolidated round. |
| Timeline | 2 to 3 weeks from brief to live, once your product content is with us. |
| After launch | 30 day snag window for defects in what we built. Not maintenance. |
| If a rebuild is needed | Quoted as a Store Build instead. We tell you which one you need. |
The honest bit
Three times a retrofit is the wrong answer
This costs a fraction of a full build, which makes it tempting even when it is not the right choice. Here is when we will tell you to buy the more expensive thing instead.
- 01The theme cannot take it
Some themes fight WooCommerce, and forcing it produces a checkout that half works and breaks at the next update. We check before you pay, and if that is your situation we say so rather than taking the order and improvising.
- 02The site is already struggling
Adding a shop to a slow, bloated site gives you a slow, bloated shop. If an audit would find serious problems, fixing those first is worth more than bolting a cart onto them.
- 03You want it to look different anyway
If you are unhappy with the design, a retrofit preserves the thing you dislike. A Store Build costs more and gives you the site you actually wanted.
Not sure which applies? Send us the URL and we will tell you, at no charge, before anything is bought.
Included
What the price covers
- A shop that belongs to your siteShop, product and checkout pages styled against your existing design rather than the plugin's defaults. This is the difference between adding a shop and bolting one on.
- Checkout that worksOne gateway and one shipping zone, configured and tested with real transactions before it goes live.
- 20 products loadedCategorised, checked and live, from the content you supply.
- The legal pages a shop needsReturns, delivery and shop terms added if your site does not already carry them.
- Your existing site untouchedWe are adding capability, not taking the opportunity to redesign things you did not ask us to.
- A handover you can useDocumentation on adding products and managing orders yourself, because most retrofit clients run the shop themselves afterwards.
The two boundaries
What a fixed price can and cannot absorb
Two things decide whether this stays a fixed figure, so both are stated in full.
Theme compatibility
Confirmed before you pay, free of charge. Send the URL and we will tell you honestly whether your theme will take a shop cleanly.
- We look at the actual site, not a questionnaire
- Answer given before any money moves
- If it will not work, we say so
- Page builder rebuilds are a Store Build, not this
The snag window
30 days to report anything built wrong, fixed at no charge. It covers defects in what we built, not the site as a whole.
- Build defects fixed free for 30 days
- Not faults in your existing site
- Not updates, backups or monitoring
- Ongoing care is the Care plan, priced separately
How it works
Four stages, starting before you pay
- Compatibility checkSend your URL through the contact page. We reply within one business day with a straight answer on whether your theme will take a shop.
- Build on stagingThe shop is built on a copy of your site, so your live pages are never a work in progress.
- Revise1 consolidated round on the staging version, collected in one go.
- Go live and hand overPushed live within 2 to 3 weeks of the brief, with a snag window and documentation for running the shop yourself.
Terms in plain English
What you are agreeing to, without the legal register
We are about to work inside a site you already depend on. These are the clauses that govern that, in the words we would use across a table.
- We check before we take the moneyTheme compatibility is confirmed free of charge first. If the answer is no there is no order, and we would rather lose the sale than start a project we cannot finish cleanly.
- Your existing pages are not ours to changeWe add a shop. Anything outside that is agreed first, including the basket icon that has to go somewhere in your navigation.
- Nothing happens on your live siteEverything is built on a staging copy, and going live is one deliberate step at a time you agree.
- The snag window covers our work, not your site30 days for defects in what we built. Faults that already existed are a different conversation, and we will say which is which.
- The rest is on the terms pagePayment, intellectual property and liability are set out in full on the terms and conditions. Read those rather than a summary of them.
Compare
The rest of the range
Four ways in, depending on where you are starting from.
Starting freshStore Build
£3,450 one off
A complete new store when the existing site is not worth keeping.
View the build- Diagnose first
Store Audit
£445 one off
Worth buying first if your existing site already feels slow or fragile.
View the audit - After launch
Care plan
£245 per month
Updates, backups, monitoring and a checkout test after every update run.
View the plan
Everything side by side on the WooCommerce agency page.
Bespoke
A site stranger than this page assumes?
Some existing sites do not take a shop cleanly. A heavily customised page builder template, a multisite network, a membership system already in place, or a catalogue moving across from another platform with years of URLs to preserve. When that is the shape of it we look at the actual site and scope the work rather than stretching this one until it stops meaning anything.
Quotes are prepared individually. Send us the shape of the problem and we come back with scope, timings and a fixed figure, usually within one business day.
- Heavily customised page builder templates
- Multisite networks
- Sites with memberships or bookings already
- Catalogues migrating from another platform
- Multi currency or multi language shops
Client reviews
What clients say, word for word
“Working with Velena and Dragos has been one of the best decisions I have made for my business. They built my entire ecommerce website from scratch, with over 870 products and worldwide shipping, and the result is exactly what I had hoped for.”
Silvi, SILVI The Artist. Client testimonial.“Velena is truly one of our standout creators at Picsart. She consistently brings fresh, innovative ideas to the table and is always tapped into the latest trends. What we especially love is how seamlessly she incorporates AI into her content in a way that feels natural and engaging.”
Kaline Tchamitchian, Senior Social Media Manager, Picsart. Google review, 5.0.“Velena was a pleasure to work with, she worked solely with the brief provided and was even ahead of her deadline. The content produced was clean, professional and on brand. We would love to work with Velena again in the very near future.”
Lauryn Middleton, Social Media Manager, Smirk. Client testimonial, October 2023.Every review is reproduced word for word. Read them all on the reviews page.
Who you work with
One team, from the first brief to the last hand off
Velena Nikolova
Co-Founder and Creative Director
Velena leads the filming and the edit, so the idea and the execution never pass between strangers. A lifestyle creator with 13,000 Instagram followers, featured in Women's Health. More on the about page.
Dragos Nistor
Co-Founder and Business Strategist
Dragos runs the brief, the schedule and the delivery, and is on camera for couple and male led work. Named a LinkedIn Top Entrepreneurship Voice in 2024. More on the case studies.
Questions
Before you order
Send us the URL through the contact page and we will look at the actual site and tell you within one business day, free of charge, before you buy anything. Most well built WordPress themes take WooCommerce cleanly. The ones that do not are usually heavily customised page builder templates, and we say so rather than improvising.
No. A retrofit adds a shop rather than redesigning your site, so your existing pages stay as they are. The only visible change outside the shop is usually a basket icon in the navigation, agreed with you first.
A retrofit adds commerce to a site you are keeping. A Store Build designs the whole thing from scratch. If you like your site and just need it to take money, this is the cheaper answer. If you were going to redesign anyway, a retrofit preserves the thing you wanted to change.
Yes, and it is most of what you are paying for. An unstyled WooCommerce checkout is visibly a different website, and customers notice at exactly the wrong moment. We style the shop and checkout against your design so paying does not feel like leaving your site.
No. Everything is built on a staging copy, and if you do not have one we set it up as part of this. Your visitors only ever see the finished version. Going live is a single deliberate step, done at a time we agree with you.
You add product blocks and the cost is stated rather than quoted. Each block of 10 products is £150, so you can work out your own total before contacting us.
Moving a catalogue from another platform is a migration rather than a retrofit, because product data, URL structures and redirects vary too much to price blind. That starts with the Store Audit, whose fee comes off the migration.
You do, unless you want us to. Most retrofit clients run the shop themselves from the handover documentation. If you would rather we handled updates, backups and monitoring, that is the Care plan, which requires an audit first.
Why it works
The retrofit in practice
Why most businesses do not need a rebuild
The instinct when adding a shop is to start again, and agencies rarely argue because a rebuild is a bigger invoice. But if your site already ranks, already converts and already looks the way you want, throwing it away means rebuilding trust with Google and with the people who know it. Adding commerce to what works keeps the search history you spent years accumulating.
What actually makes a bolted-on shop look bolted on
It is almost never the product pages, which most themes handle acceptably. It is the checkout, the account area and the basket: three screens plugins render with their own defaults, and three screens where a visitor is deciding whether to trust you with card details. Styling those properly is unglamorous and it is the biggest reason a retrofitted shop feels like part of the site rather than a different website in a frame.
Why we check compatibility before taking money
Because the alternative is discovering it afterwards, and somebody then has to absorb the cost or have an uncomfortable conversation. Looking first takes very little time and it means the figure here is one we can honour. When the answer is no, saying so costs us one sale and saves you a bad project.
What most shops need next, and it is not more website
A new shop has no reviews and nothing on its product pages except photography. That is the point at which content matters more than another development sprint: our e-commerce UGC packages are videos filmed with your products, and social media management is the version where the posting is handled too. Plenty of clients buy one within a month of going live, which is why the Launch Bundle exists.
Not sure whether you need this or a full build? Send us the URL and we will tell you plainly, including when the answer is the cheaper one.
Keep the site you have. Give it a checkout.
Compatibility confirmed free of charge before you pay a penny.