Jewellery and accessories UGC packages
Jewellery UGC that converts, with the price on the page
Unboxing, styling, macro detail and gift review for jewellery and accessories brands. Every piece worn on camera with the dimensions said out loud. Four tiers, fixed prices, no quote form.
★★★★★ 5.0 on Google from 10 reviews
Four packages, every price published
Prices read live from the shop, so what you see is what you pay. Rather see the work first? Watch the client videos.
Choose your package
Four jewellery and accessories UGC packages
All four include filming on a real body, editing and delivery to a shared Google Drive. Pick the tier, then choose your video length on the product page. Every price below reads live from the shop.
Entry level
Basic
from £150 per video
- 1 jewellery or accessories video
- Any length, 15s to 60s
- All 3 formats delivered
- Worn on camera, dimensions stated
- Organic usage rights
- 1 revision round
- No paid ads licence
- Most ordered
Most ordered
Standard
from £225 per video
- 1 jewellery or accessories video
- Script written for you
- 2 hook variations
- Macro detail work
- 2 month ad licence
- 2 revision rounds
- No raw footage
Flagship
Premium
from £350 per video
- 1 jewellery or accessories video
- Full creative direction
- 3 hook variations
- Second lighting setup
- Raw footage included
- 12 month ad licence
- Creator whitelisting
Best value
Bundle: 3 videos
£595 for three videos
- 3 Standard tier videos
- A script per video
- 6 hook variations in total
- Macro detail on each
- 2 month licence on all 3
- One insured shipment
- No raw footage
Not sure which? The comparison below sets them side by side, and the contact page gets you a straight answer, including when the answer is the cheapest tier.
Compare
What each tier actually buys you
The rows marked no matter as much as the rows marked yes. Ordering the wrong tier is the most expensive mistake a jewellery buyer makes here, so the ceilings are published.
| Basic | Standard | Premium | Bundle | |
|---|---|---|---|---|
| Starting price | £150 | £225 | £350 | £595 fixed |
| Videos included | 1 | 1 | 1 | 3 |
| Lengths available | 15, 30, 45 or 60s | 15, 30, 45 or 60s | 15, 30, 45 or 60s | 30s each by default |
| Worn on camera | Yes | Yes | Yes | Yes |
| Dimensions stated | Yes | Yes | Yes | Yes |
| Script | Your direction | Written for you | Full direction | One per video |
| Hook variations | None | 2 | 3 | 2 per video, 6 total |
| Macro detail work | No | Yes | Yes, with time | Yes, on each |
| Second lighting setup | No | No | Yes | No |
| Advertising rights | Organic only | 2 months | 12 months | 2 months |
| Raw footage | No | No | Yes | No |
| Creator whitelisting | No | No | Yes | No |
| Insured post both ways | Included | Included | Included | Included |
| Revision rounds | 1 | 2 | 3 | 2 per video |
| Delivery | 5 working days | 7 working days | 10 working days | 10-14 working days |
The two things that cost the money
Raw footage and advertising rights
The two rows a jewellery buyer asks about after the piece itself, set out in full here rather than abbreviated into a comparison table.
Raw footage
The finished video only. The unedited takes are not included, and cannot be added once a shoot has been delivered.
- No unedited takes
- No re-cutting into new adverts later
- Included on Premium
- Decide before filming, not afterwards
Advertising rights
A two month paid media licence from delivery, covering Meta, TikTok and Google at any spend level.
- Meta, meaning Facebook and Instagram
- TikTok and Google, including YouTube
- Any spend, any number of campaigns
- Extendable, or step up to twelve months on Premium
Content formats
Six jewellery and accessories formats
Which format your range needs usually comes down to where the video is going rather than what the product is.
- 01UnboxingPackaging, first handling and a genuine first reaction. The strongest format for gifting occasions and new collection launches, and it tells you something about your own packaging.
- 02Styling and layeringPieces worn in outfit and occasion context, alone and stacked. Jewellery sells in multiples more than almost any other category, and layering is how that gets demonstrated.
- 03Macro detailSetting, clasp, engraving and finish at close range, filmed moving under light. Communicates the thing that justifies a price and that a flat product photograph flattens completely.
- 04GRWM accessoriesA getting ready routine with your pieces as the finishing touch. Long watch time and strong mid funnel effect, because the viewer stays for the content rather than the product.
- 05Paid ad creativeHook first, built for Meta and TikTok, with the argument made in the first three seconds. Two hooks on Standard, three on Premium.
- 06Gift reviewA gifting reaction and review for Valentine's, birthdays, anniversaries and Christmas. High emotional engagement and the highest share rate of the six.
Why video sells jewellery
It looked bigger in the photographs
Scale is the reason jewellery comes back. A photograph can make a 6mm hoop look like a statement earring and a fine chain look substantial, because a still image gives the eye no reference for size. Video on a body has one automatically.
- Worn, not heldEvery piece goes on the ear, wrist, neck or hand at some point, on every tier. That single frame answers the size question a whole gallery of stills cannot.
- Dimensions said out loudChain length, drop, stone size and band width, spoken while the piece is on. A customer who knows the number and can see it worn orders the right thing first time.
- Close enough to read a hallmarkWhatever a piece is charging for gets the macro frame, filmed moving under light rather than held still. A still image fixes one reflection, which is most of what people mean by sparkle.
- We will say if it reads smallIf a piece looks noticeably smaller on camera than in your product shots, we tell you before delivery rather than letting a customer discover it.
How it works
Order to delivery in four steps
- Choose and purchasePick the tier here, then your video length on the product page. No consultation needed before ordering.
- Send your briefOrder number, brief and sizes through the contact page. We reply within one business day with the shipping address.
- Ship your productsTracked post with the order number inside. Filming begins the day they arrive. Items returned afterwards on request.
- Receive and publishMP4 files via shared Google Drive, ready to post or run as paid. Need ongoing posting? See social media management.
Bespoke
A full collection, or an ongoing retainer?
Some jewellery briefs do not fit a package. A full collection shot in one session, a launch with a fixed press date, a monthly creative retainer feeding an ad account, or a bridal range where every piece needs the same treatment. When that is the shape of it we scope the work rather than pushing you into the nearest tier.
Quotes are prepared individually. Send us the shape of the problem and we come back with scope, timings and a fixed figure. Quotes can also be requested at [email protected].
- Full collection or bridal range shoots
- Launches with a fixed press date
- Monthly creative retainers for ad accounts
- Higher volume than three videos
- Rush turnaround, subject to capacity
Client reviews
What clients say, word for word
"Velena was a pleasure to work with, she worked solely with the brief provided and was even ahead of her deadline. The content produced was clean, professional and on brand. We would love to work with Velena again in the very near future."
Lauryn Middleton, Social Media Manager, Smirk. Client testimonial, October 2023."I've known Velena for many years and she is a great content creator and reliable. I highly recommend her. Looking forward to hiring her again."
Alex, Newmiuz. Google review, 5.0."Velena is truly one of our standout creators at Picsart. She consistently brings fresh, innovative ideas to the table and is always tapped into the latest trends. What we especially love is how seamlessly she incorporates AI into her content in a way that feels natural and engaging."
Kaline Tchamitchian, Senior Social Media Manager, Picsart. Google review, 5.0.Every review is reproduced word for word. Read them all on the reviews page.
Who you work with
Who films your product
Velena Nikolova
Co-Founder and Creative Director
Velena films and edits every video and appears on camera and hand in every jewellery video. Three years of brand content, 13,000 Instagram followers and a direct feature in Women's Health. More on the about page.
Dragos Nistor
Co-Founder and Business Strategist
Dragos handles briefs, insured shipping and delivery. Named a LinkedIn Top Entrepreneurship Voice in 2024. See the case studies.
Questions
Before you order
If the video is for your product page or your own channels, Basic is enough. If it is going into a Meta or TikTok ad account you need Standard, because Basic is organic only and buying it first means paying twice. Order Premium when your range mixes warm and cool metals, or when you want the raw footage and a full year of ad rights. Order the bundle to test three pieces at once.
Send your order number and brief through our contact page after checkout and we reply within one business day with our Buckinghamshire address. Use tracked and insured post for anything of value and declare the correct amount. Everything is returned by the same method after filming, on every tier, without asking.
Worn, at some point in every video, on every tier. Scale is the reason jewellery comes back, and a video that never puts the piece on a body has skipped the one question a photograph cannot answer.
Yes, if you give them to us. Chain length, drop, stone size and band width go in the brief and get said while the piece is worn. It is the cheapest thing you can do to reduce returns.
Because it needs two lighting setups rather than one. Warm gold wants a warmer light and cool silver wants a cleaner one, and filmed under a single setup one of the two always looks slightly wrong, usually the silver. Premium includes the second setup and the direction to plan it.
Two months from delivery on Standard and on the bundle. Twelve months on Premium. Both terms can be extended by arrangement, and the end date is stated in your delivery email.
Yes. Watches, sunglasses, bags, belts, hair accessories and small leather goods all sit in this category. Anything worn that is not clothing.
Yes, and jewellery is the category it suits most. Velena and Dragos both appear on camera, which makes a genuine gifting reaction possible rather than one person miming it. See the couple UGC portfolio.
Why it works
Choosing between the four
The rights are the real difference, not the video
All four tiers deliver a video filmed by the same creators to the same standard. What changes is how long you can advertise with it, whether you hold the source files, and how much creative direction comes with it. Nobody sells a worse video at the bottom of a range, they sell a narrower licence, and it is more honest to say so.
Why two months and not twelve on Standard
Two months is long enough to test a creative properly and find out whether it works, and short enough that you are not paying for a licence on an advert you stopped running in week three. If it does work, extending is a conversation rather than a problem, and Premium starts at twelve months for campaigns you already know will run.
Why the detail shot is the price justification
A buyer comparing a hundred pound necklace with a twenty pound one is often comparing two photographs that look broadly similar. The setting, the clasp, the weight of the chain and how the surface behaves as it turns are what separate them, and none of it survives a flat product shot. That close frame is doing more commercial work than the rest of the video.
See the finished work on the jewellery UGC portfolio, or tell us about the range and we will name the tier that fits.
Ready to order jewellery UGC?
Fixed prices, brief after checkout, files to your Google Drive in five to fourteen working days.